Skyhub is a premium Belgian real estate project offering fully managed furnished apartments for expatriates and international companies. Equation designed a targeted investor lead generation campaign in Belgium, covering paid social, search and a dedicated web experience.

Investor lead generation across paid social & search

Static, animated and lead gen formats across Meta, LinkedIn and Google Search, targeting homeowners aged 45-50 with €450k available to invest.

Dedicated landing page

A single conversion hub presenting the investment proposition, the rental yield model and a clear path to appointment.

Downloadable brochure & data capture

The investment brochure was accessible via the website and Meta lead gen forms. Prospects had to fill in their details to download it, feeding a qualified contact database from day one.

Skyhub is a Belgian real estate investment product. Investors purchase an apartment whose rental management is fully handled by Skyhub, in return for a guaranteed rental yield.
Equation’s scope covered campaign concept and creative production, media planning and buying across social and search, landing page and downloadable brochure.
This investor lead generation campaign in Belgium demonstrates Equation‘s ability to build conversion-focused strategies around complex real estate products, addressing a demanding audience with strategic rigour and creative precision.